If you care about your dog like you care about your own health, get the activity tracker and join breed science. You know how you check your Apple Watch to see your steps at the end of the day and, maybe you’re a bit low to your goal, so you go for a walk around the block to make sure you hit those steps. Imagine having that transparency with your dog. My wife and I check it daily. After the kids go to bed, we bet on our dogs steps, make a fun game of it. And, whoever is closest, gets to pour the wine while the other one takes the dog for a quick walk. Last night, my dog had more steps than my spouse. That made for some funny jokes. The app and tracker take seconds to setup, battery life is weeks not days, and the interface couldn’t be simpler. All in all, a total win of a service. If you care about your dogs health and activity levels, this app makes sense.